As new brands and business are emerging every single day, same way lots of business are dying and washing out of the market quickly
What will be the gain if after brainstorming on an idea and you fully developed it into a business and it starts dying off in your own presence
No gain right? and very painful?
if I show you the 4 main principle that determines the growth and success of any online or offline business will you stand by it and stick to those principles in other to get your business to where you want
if yes?
before I proceed to show you this 4 principle know something very important that this 4 principle is what controls anything called success in life
If you stick by it you become great and successful and if you fail to stick by it then any other thing that happens is the result of your decision
There are certain categories of human being I call the “SHORT TIME MINDED FOLKS“I as a person have always been in this kind of category before
But no more
People like this want everything to come there way quickly and in a short time
They want to become rich and hammer big within a short period of time without doing any stressful work
They want any business they venture into to rise and become a giant dominating the market in a twinkling of an eye
Although it very good and nice, in fact, who doesn’t want that ?
Even me will love to have such if it is possible
But life and business doesn’t work that way
Even God created the heaven and earth and all things that reside therein for good (7) seven days
if you won’t argue with me
He has the power to just say a word and everything will be in existence within a minute right ?
but he doesn’t do that, he follows the normal protocol so that we can learn
And that’s what lead to the first (1) principle which i call
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(1) VALUE GIVER OR PROBLEM SOLVER
Believe me or not people don’t want to work, they don’t want to solve any problem yet they want to hammer big in a short time
where is that done tell me?
Even God works for seven (7) good days, for him to create everything you are seeing today.
And he still doesn’t stop working he is still working till date
Before your business can grow to that high level you desire
Put it at the front of your mind that you need to be a PROBLEM SOLVER AND A VALUE GIVER
If i can ask
What is the problem your business is solving for people ?
A BUSINESS IS NOT YET A BUSINESS IF IT IS NOT SOLVING A PROBLEM FOR A SPECIFIC SET OF PEOPLE
so your business must be solving a problem
Don’t just venture into all sorts of business just because you hear there is money inside
research and look into it carefully to know if it is solving a problem
if it is solving a problem, a pressing problem for that matter it is good to venture into it (depending on terms and how the business works )
But it doesn’t stop there
Although this problem the business is solving is the main selling point of that business
But are you going to stick to solving problem for CASH alone ?
if that’s the only reason why you are in business i.e for cash alone, there is no doubt in it that in 2-5 months the business will be nowhere to be found
Being a value giver or problem solver does not mean you should only solve problem for cash sake alone
Provide solutions to peoples problem for FREE because that is the only way to gain ground, I mean the only way to be relevant in your industry
In fact, if you are just starting out Concentrate more on solving problems for people than telling them to buy your product every time
A problem solver will always be relevant as far as he keeps solving people problem and it will get to a point even if he his no more solving problem all the things he has done will keep speaking for him/her
But there is one mistake people make following this first principle that makes there effort to be futile which is the second principle am about to reveal to you
(2) CONSISTENCEY
You will only work tirelessly without getting any result if you are not consistent with those important things in your business
providing value, solving problems and making sales is one of the most important things in business
if you are not consistent with them, your effort every day will only be a waste
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And the main thing I see that makes people not to be consistent is LACK OF FOCUS ON ONE MAJOR THING
Focus and achieve that major thing before venturing into other things
there is something we call the K-L-T(know like and trust) factor in the business world
when you are consistent with everything you do it build your T i.e (TRUST FACTOR)
you will surely gain the trust of your audience once you are consistent because they will surely know you will be around at a speculated time
Take for instances you have a TV channel you love watching every day and they work every single day but suddenly they just change and they limit there working days to 3 times in the week
I know you will feel sad but you will bear it with them simply because “YOU LOVE THEIR CHANNEL”
now let assume they didn’t keep to their word i.e to be working for 3 days in the week as they told you earlier
I know you will keep checking them for some weeks but as time goes on if the thing get poorer
you won’t check to know whether they are ON or OFF
Why?
they fail to be consistent and you’ve loose trust in them
Do you see why consistency is an important principle your business needs to abide by?
Always be consistent even when it is not convenient
(3) PERSISTENCE

Most so-called entrepreneur has ventured into different kinds of business online and offline just because of this one principle (persistence) missing in them
See! don’t expect a break through the same day or month you start that business
it won’t start bringing income the moment you start, but if you are consistent and persistence with it
it will surely produce you the desired result
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(4) HONESTY AND FAITHFULNESS
If you have all other 3 principles intact in you and this last one is missing
your business might grow big, but will suffer a lot and may even crash on the way
Must you lie or scope customer just to make money or get that client
Must you use a fake testimony for people just to gain their trust and make them buy your product
Must you copy other peoples work without their concept just to make people see you as a boss
No it, not a must you do all those things, to be a successful in business
Be honest with your customers, when you tell them sales close make sure it is close because stuff like that can tarnish the reputation and good image of your brand
Remember it not a must to lie or scope customers before you can be heard and be successful
Honesty and faithfulness will take you beyond what lying and scoping can take you to
this (4) four solid principle is the principle in charge of anything call success, be it business, life or ministry e.t.c
follow it and see the wonders they will perform
Before you go
Don’t forget to connect with me by leaving a comment for me in the comment box
That is what makes me know if am doing a good job or not
Bro, your message is always fantastic, I’m even learning what I’ve not been taught even as a marketing candidate….. Really tremendous