3 Compulsory Element To Be An Active Stakeholder In The Billion Dollar DIGITAL ECONOMY

There is 1 major thing that always separates the men from the boys in any industry…..


You might be thinking grey hair (NO) you miss it


it is not the grey hair or the big head, or the AGE it is WISDOM and Knowledge 


And that’s the reason why this content you are about to read is the most valuable thing you will ever come across today (TRUST ME)


It won’t even take you up to 5 minutes to finish reading and yet you will get something that will skyrocket tour business and life forever


What separate the big men from the boys in the billion-dollar digital economy are embedded in these 3 element


Generating Leads


Creating a funnel and 


Having a product 


I will pick them 1 after the other 


You can read: How To Position Yourself As An Authority, Grow Influence And Generate Massive Sales From Your Product/Services Even If No one Know You


Are you ready?


1. Leads ( there is a saying which I believe to be true) “Customers are the lifeblood of every business”


Without leads or customers patronising a business, such business is not qualified to be called a business and that’s the reason “LEAD GENERATION” should not be something you leave to God to do for you


It should be your duty, your obligation, you must see lead generation has a responsibility that has to be done on a daily basis 


Now how can you generate quality leads for your business 


  1. Through New Media tools such as (Social Media, blogging, Paid Advertisement )


  1. Traditional marketing such as (Banner, fliers, billboards, radio jingles, montages e.t.c)


  1. Word of Mouth marketing and so on 

Read: How To Expose Your Brand/Business To a Wide Range Of Audience And Also Generate More Customers And Sales Using “Audience Word Of Mouth Marketing Strategy”

These are just the few ways to generate leads for your business, though there are still more


But am going to focus more on the “NEW MEDIA” part, because it is the easiest and fastest way, and it doesn’t require your physical presence, it a great advantage because it makes your business boardless and unlimited especially this season where we have things like “Isolation, total lockdown”


New media Tools like “Email-marketing” “Blogging” “Paid Advertisement” can be combined together to create a boardless business 


You can also read: What You Need To Know About Platforms And How You Can Leverage On Online Platforms For Your Brand Visibility, Growth, And Development


Now you might be curious to know how, but that’s where funnel comes in, but let me quickly explain what these tools stand for and how to use them so you can have a better understanding when i start to explain “FUNNEL”


Email Marketing: This tool is like a two edged sword, in the sense that, it helps you achieve many things at the same time 


You will notice the word has Two major keyword 


Email and Marketing 


Email Marketing involves using email to send out marketing but not just marketing, advertising, educative and entertaining materials to “A GROUP OF PEOPLE”


Now that group of people are the leads am talking about 


So Email marketing software which is called “Autoresponder” is designed to help store leads(Customer details) and help send emails to them the amazing part is, it also has an automation function 


Let’s quickly trash out this stuff 


By now, you should know what Email marketing is used for 


Store leads (customer details)


Send out Emails that will convince them to buy your product 


Now how do you get those leads? Because those leads would not just fly into your email marketing software (it has to be generated)


And You can generate leads through:- 


1. Paid Advertisement 

2.Social media marketing 


3. Blogging 


You can read the content below to see how social media marketing works

Read: How To Strategically Position Your Social Media Profile For Customer And Sales Conversion


Also Read: How To Get 200 Quality Customer On Social Media And Turn Them Into a Raving Paying Customer Within 10-15 Days Using Messenger Chatbot Even If You Have Little Or Zero Idea About Online Marketing


Once you know how to generate your lead which I explain in this blog content 


The next step is to create a funnel and connect the funnel to your Email marketing software 


This is where I will stop for today 


But I want you to be sincere with me and I need a response from you


Do you get any VALUE from this content ?

About Shola Adio

My business is to help you and other entrepreneur/business people, thought leaders in different industry to gain clarity, influence and authority and earn massively in your field of work using digital-media, different marketing strategy and social media You can connect with me on Facebook, Twitter, Instagram, Pinterest and LinkedIn


  1. Great content with explosive value

    These remains the best post I have ever seen as regard to understanding the digital economy.

    Thank you Shola

  2. Dike Ikenna Destiny

    This is mind blowing!

  3. I love this, please sir , how can l apply this to my business because am in to clothes selling?

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